Marketing Classes and Certificate Programs

marketing classes and certificate programs
Baruch CAPS Marketing Program is industry-driven and led by seasoned professionals. You may register for individual marketing classes, or you can apply for a certificate. Our courses include topics such as advertising, building your brand, cross-channel communications, media plan development, strategy, pricing issues, social media, interactive, direct marketing, competitive intelligence, targeting, public relations, and much more. Baruch CAPS offers Marketing Core, Marketing Strategy, Marketing Communications, and Professional Selling Certificates. Certificates provide a significant discount over taking several individual accounting classes and will give you a solid credential backed by Baruch College’s reputation as a world-class business school. Forbes Names Baruch College among America’s “Best Value Colleges 2018”. Money Magazine: Baruch College is #1 “Best Public Colleges.” These classes and certificate programs are designed for both beginners and advanced students who seek to strengthen their skill set or learn new techniques. Our student body is diverse and spans across industries, which add to a unique learning experience. To learn more about these programs click on the links below, or you may call our office at 646-312-5000.

Marketing Core Certificate


Learn how to market your company’s products and services to increase sales or brand an image.

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Marketing Strategy Certificate


Increase your competitive position through market segmentation and targeting, brand management, competitive intelligence, product management, and marketing planning.

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Marketing Communications Certificate


Promote products and services through advertising, marketing, public relations, direct marketing, sales promotions, internet marketing, sales, and media planning.

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Professional Selling Certificate


Generate sales, learn prospecting, relationship marketing, effective sales presentations, and more.

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